In a Self-publishing support group, writer Elizabeth Conte says:
“We writers write. That is what we love and do. But, in today’s marketing people want to know you as a writer and a person. Many of us don’t like to talk about ourselves, or put our faces in 5 sec. videos. We just want to write and for people to buy our books. Unfortunately, that doesn’t cut it in today’s social media world.” Elizabeth Conte
She goes on to emphasize the importance of connection with readers. And although some writers focus solely on their craft, today’s landscape requires a more multifaceted approach. Social media is necessary, but it shouldn’t be painful. One can ‘engage comfortably’ by showcasing the writer’s interests and writing. Writers should take up this challenge to share their ‘writer’s persona’ through social media.
This post resonated with me in so many ways. It was a piece of excellent advice for those who have a burning passion to write but don’t want to ‘brand’ themselves. Many, many writers are natural introverts, and the thought of exposing themselves is more than just a little daunting. It’s a hard NO.
My head is too full of characters that want to escape to the page. Revealing them and weaving a story around them gives me joy. But I have found a few social media avenues I’m comfortable with: Facebook, Reddit forums, and daily blogging. Community is important and exciting to engage in. That is not marketing but may yield the same result.
DEE HARPER LEWIS 